Digital branding / Mobile web / Nettbank
A new mobile website was needed that, based on existing google analytics data, as well as a new fresh digital branding direction for the Norwegian market, needed to better connect to GE's new and existing customers. Speed was a core design feature in this project, so i decided to implement design and development at the same time.
Testing was a huge part of the process, and was done during the implementation - a very effective way to do testing, resulting in less errors, and a more faster and more consistent solution. As a result we moved onto designing their Nettbank and several other products.
