RCRD LBL is an MP3 blog which launched in 2007 by Peter Rojas and Downtown Music. Downtown Music operates and funds the website, which also generates revenue through advertising and sponsorship. RCRD LBL offers free MP3 downloads that are legally hosted with permission from record labels, mostly from independent label artists. The blog features music from over 3000 artists and over 20 independent labels. This was the first of two large projects Gelo Factory created for both Peter Rojas and Downtown Music separately. After building RCRD LBL, Downtown Music contracted us to be their in-house technology partner. In addition to maintaining and upgrading RCRD LBL we built a robust music licensing application for Downtown's Sync Licensing Department.