Design Objective
Design and brand a Drive-in Movie Theatre with a creative use of color and typography. Plan and event that the location will host and design a poster to advertise.
Design Brief
My Drive-in Theatre is called “Skylights Drive-in and Events Venue”. I chose a movie and night market which is advertised in my poster. The drive-in has branded items for their guests such as loyalty cards, drink vouchers, and branded snack containers. The logo is a simple, two-color logo with a vintage car and moon as the main elements. The company has a primary and secondary logo. I used the bright blue and yellow to appeal to children and families. I took this project a step further and created a social media platform for the Drive-In to advertise the upcoming *fictional* events.
