Crafting a minimalistic logo for a snowboarding brand which captures the riders creativity and individuality.

 

"the line" or the snowboard track represents their path of choice to traverse down the mountain.

 

 

I began by drawing a simple line representing the "descent".

Eventually I thought it would be a good idea to incorporate the line with the copy.

 

I decided to try Canva for a first time on my iPhone.

At this point I couldn't decide if I should be done with the logo or add the word "the". Usually I think that a minimal approach is better but this could be more interesting.

I decided to go with a straight line for a simple and minimalistic approach. The pressure sensor added a nice touch.

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