CHICO,
Your Best Friend
Your Best Friend
CHICO provides customized sensory development services according to children's age of infants and children.
I constructed the brand configuration, identity, and designed packages.
I constructed the brand configuration, identity, and designed packages.
Before conceiving the brand, I researched the important influence of sensory development play for infants. In the COVID-19 period, when parents could not take their children to local community facilities, I approached the solution for infants who were staying at home with the right sensory development play.
Children should be provided with sensory development play services systematized by age, parents should play with more specialized knowledge when playing with children, and considered the part to be eco-friendly when dealing with teaching aids as children grow up.
CHICO has established itself as a close friend who grows up with children, a professional play instructor for parents, and an eco-friendly brand for the planet.
As CHICO provides to infants and young parents by different age stage, I designed CHICO characters so that infants can learn more fun and comfortably and live through sensory development.
Brand Guide Brocheur
WELCOME HOME KIT is for special-edition-version play kit for beginners, with a play book and ingredients.
Children can develop their sculptor ability through the play of making sculptures by following the shape of the shadow.
