Truco Café
Truco is an enchanting coffee shop window nestled within the vibrant ambiance of Parque México in Condesa, Mexico City. It draws inspiration from the artistry of magic tricks paying homage to the whimsical allure of illusion and surprise. At Truco, every cup of coffee promises a moment of delightful wonder, so embracing this theme, the pigeon from the icon emerges from the rim of the coffee cup as in a magic trick. This playful touch captures the essence of Truco's essence—an oasis of enchantment amidst the bustling park. The color palette of the brand mirrors the natural hues of Parque México, with shades of verdant greens, purple from the jacarandas, and sky blues, echoing the beauty of the scenery just beyond its window.
Branding & Photography by Fernando Farfán
