Chime required a brand refresh. An all new brand design was created for the U.S. online bank, with illustrations representing its diverse and youthful client base.  

Together with the team at Jones Knowles Ritchie JKR, Marco created a set of illustrations and animated scenes to add a human, artistic and friendly touch to the brand.

The previous dated vector style was replaced by a fresh hand-drawn style giving the brand an more unique and ownable look.

All the illustrations were animated as loops.