A song has the power to lift a depressed person onto their feet, while a melodious piece playing as two characters stroll beneath the sunset in a movie can bring tears to your eyes... That's the enchantment of music. The name MUGIC merges MAGIC and MUSIC, mirroring the brand's manifesto: “We are the magic of music”. MUGIC, a sound production and music studio, fearlessly explores diverse fields and genres, from soundtracks for movies to collaborations with global artists. With the mantra "We are the magic of music", MUGIC aims to infuse life with enchantment through music, even if just for a fleeting moment.
The visual identity concept is centered around their manifesto "We are the magic of music." We've crafted a graphic system that embodies the dynamic and enchanting essence of MUGIC, highlighting the unique individuals in the music industry while emphasizing their interconnectedness in creating exceptional sound and music for the world. Drawing inspiration from the studio's dim, ambient lighting, our color palette captures this atmosphere. Research suggests that such low-light environments foster an ideal setting for artists to unleash their creativity and produce music.
