For its launch, Cavendish, a luxury furniture brand with a resolutely British essence, wanted to create a branding video.
The constraint: to create a conceptual video that needed to exclusively be filmed in the store itself, with the ready-made product set-ups.
We've turned the constraint into the inspiration, creating the narrative of this posh woman going through her humongous "Cavendish home".
Credits
Creative direction, art direction, pre-production, project management: Sharlyn Chan
DoP: Shan Seetohul
Assisted with pre-production and post-production: Yeshna Dookhee-Venkiah