I am excited to share an A/B test that didn't quite go as planned. While portfolios typically showcase successes, I believe in transparency, even when the outcomes aren't what we hoped for or were expecting. In the world of A/B testing, not every experiment yields positive results, and that's okay.

Despite the minimal impact of this particular test's failure, the insights gained were invaluable. Join me as I explore the nuances of this experiment and the lessons it teaches about the importance of learning from both successes and setbacks.