TEXTILE DESIGN:
SAVAGE X FENTY
'Signature Script' Lace Design, 2023
As the Senior Graphic/Textile Designer at Rihanna's lingerie brand, Savage X Fenty, I had the huge privilege to design a new lace fabric: our 'Signature Script Lace'. I designed the logo and repeat in Adobe Illustrator and shared the vector with our lace mill for production.
Rihanna starred in the marketing campaign for the launch of this new lace fabric - truly a dream come true for a lifelong Rihanna fan like me.
Below is a compilation of campaign videos starring Rihanna wearing my lace fabric design. These was posted on Rihanna's Instagram, as well as Savage X Fenty's.
Below are 2 more videos showing my lace pattern printed and wrapped around a big flatiron building in Brooklyn, NYC. They also printed and wrapped my print on trucks as part of their campaign.
