Brief: To create awareness around Britannia's wide variety in breads.
Script
A young woman opens the door, to her surprise it's her mother-in-law with two big suitcases. Her expression changes from excitement to disappointment but she is quick enough to hide it with a fake smile.
The mother in law smiles, rushes to her son who has a big paunch and says
Mother-in-law:
Kitna patla ho gaya hai golu tu
Bahu kuch khilati nahi kya
The camera moves to the wife’s face as we hear the narrator
VO:
Yahaan aapke paas koi choice nahi
Yahaan aapke paas koi choice nahi
<Product shot of breads>
Par Britannia ke paas breads mein choice hi choice hai
Cut to end slate, we see a table full of bread delicacies, and the mother-in-law now looks impressed.
Voiceover and Supers:
Kyuki Bread better, toh choice better.
Spotify audio ad
Background SFX:
Scissor sound effect on the left and right ear.
Scissor sound effect on the left and right ear.
VO:
Baalon ki aisi ki taisi karke jab hairstylist aap se puche
Hairtylist (sweetly):
Kaisa laga aapko haircut ma'am?
Kaisa laga aapko haircut ma'am?
VO:
Aapke paas apna dard chupane ke alava koi choice nahi
Aapke paas apna dard chupane ke alava koi choice nahi
Par Britannia ke paas breads mein choice hi choice hai
End slate:
Kyunki bread better, toh choice better
Kyunki bread better, toh choice better
