Packaging of a summer beer series for Sweden’s #1 micro brewery
Intro: By the age of 23, oddball Fredrik Tunedal tattooed PangPang on his knuckles to celebrate that he had founded PangPang Brewery - Sweden’s #1 microbrewery. The brewery has a passion for hand brewed beers and in the summer of 2014 he wanted to release a summer beer series.
Solution: We helped PangPang Brewery with the packaging design. We built the concept around tiki and named the beers Cocojambo, Pelekane, Bamboleo, Libertango, Playa del Drevviken, Waikiki, Flamingo-GO, and Tiki Tango. We aim to help PangPang outbeat its competitors through the use of smart branding and gorgeous design. Our client-agency journey has just started, but stick around - the story continues!