MARKETING STRATEGY
Business challenge: increasing demand and growing cloud products in AEC industry in the Japanese market.
Solution: content marketing framework with branded content integrated on the corporate website landing page that features corporate products by partnering with local architect-influence and agency for brand asset production.
Solution: content marketing framework with branded content integrated on the corporate website landing page that features corporate products by partnering with local architect-influence and agency for brand asset production.
URL: https://www.autodesk.co.jp/company/autodesk-it/keisuke-toyoda
Client: Autodesk Inc.
Marketing Strategy, Digital Experience Design, Online Buyer Journey Mapping
Creative Strategist: Anna Skrypka
