Promotional posters for a private kindergarten in Nice

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Promotional poster for the first private bilingual kindergarten in Nice, France

Date: 05/2023

Brief: Design an enticing promotional poster for the upcoming launch of the first in Nice private French-Russian kindergarten (Ecole Maternelle privée bilingue franco-russe). Ensure that the style of the poster aligns with the previous two posters, while incorporating the provided photo into the design. Additionally, it was requested to incorporate images of Montessori toys into the design.

Final version of poster - version for print

Designing a poster with a low-quality photo presents its own set of challenges, however, the goal was to maintain a cohesive style with the two previous posters.

Ultimately, the decision was made to utilize the freepik design as the foundation for this undertaking. Ultimately, the decision was made to utilize a @freepik design as the foundation for this project.

Additionally, a variety of assets were necessary to incorporate the images of toys needed as well as different elements of design:

Montessory toys by @macrovector
Music notes by @brgfx
Ribbons by @terdpongvector, @freepik, @rawpixel.com
Bear by @freepik
Cartoonish number 5 by @freepik
Toys by @pch.vector
Colour block banners by @pch.vector

The image quality left much to be desired, therefore AI was employed to enhance it. Subsequently, a slight adjustment was made to the colors to better complement the color scheme of the poster.

In order to maintain consistency with past designs, elements such as dots, stars, and other background features were borrowed from previous projects. However, the design began to appear overly cluttered, prompting the need for a bit of 'tidying up' - removing excess decorations and refining the main composition. In the process various components of the assets underwent recoloring in order to establish a cohesive color palette.