Promotional for Tampa Bay PRSA Chapter
Creating marketing for professional organizations often starts with headshots of varying quality. The Tampa Bay chapter of the Public Relations Society of America turned to professional design to drive engagement.
The striking architecture of St. Petersburg's waterfront Dali Museum was the inspiration for a chapter meeting hosted at the venue. Image was manipulated in Photoshop, final version was created in Illustrator.
The speaker's obvious sense of humor inspired this illustration that featured a screen shot of the web site agency’s services blended into the umbrella. Water droplet custom brush provided a blue field that was a perfect background for the copy and type design.
Theme for direct mail piece special event played off regional rivalries between Florida's major metro areas.
Professional Development Day is the largest single chapter event of the year. Wide disparity in speaker’s headshots inspired this treatment to establish uniformity.
Consistency of the speaker’s headshots, projecting a visual connection with the viewer, were the starting point for Professional Development Day multi-part promotion. 
The 3D ornament was created in Illustrator, then the chapter logo was mapped to the sphere. The annual event encourages volunteer participation at a local charity.
The chapter's first Skype event connected PR professionals in Baton Rouge and Seattle in a three-way conversation with Tampa chapter members. As a speaker and moderator for the event, I also created a Prezi presentation that surpassed the typical powerpoint bullet list.