Timeline:
March 2024
Scope of Work:
Visual Branding, Graphic Design, Motion.
Visual Branding, Graphic Design, Motion.
Art Director:
Adedoyin Samuel (Psam - billionaire designer)
Adedoyin Samuel (Psam - billionaire designer)
Bolt Charity Match
The Bolt Charity Match is a fundraising football event held in Lagos, Nigeria, designed to bring the community together for a fun and impactful day. This exciting competition will see Bolt team up with sponsors, partners, or even celebrities to create two energetic teams that will battle it out on the pitch. All proceeds from the event will be donated to a worthy charity, supporting a cause that aligns with Bolt's values and resonates with the Lagos community. The atmosphere will be electric, filled with cheering fans, music, and the spirit of friendly competition. It's a chance to celebrate the beautiful game, support a good cause, and showcase Bolt's commitment to giving back to the city it serves.
I began exploring Jersey Designs for both clubs.
First Riders FC, the first football club in the charity match, This club is to consist of Bolt Drivers. I wanted the Jersey to have a solid display of Bolt brand.
I envisioned Umbro as a probable partner for this project.
