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P&K Business Enterprise Month - Motion Graphics
Perth and Kinross Business & Enterprise Month
(Film Production by Morrocco Media)
 
Motion Graphics
 
Including:
Opening and closing animated sequences
Lower third captions
Section titles
Supplied Logo
Thinking

With a fairly open brief, I made use of the logo's graphic elements as part of the opening sequence. Support of the existing branding carries on throughout the section titles, captions and closing sequence by using a similar device.

To me, each hoop element suggests a physical destination or a personal connection. Furthermore this is reinforced by the connecting lines. This idea of meeting and joining together was the basis of the intro. A series of unconnected people and businesses, linking together to learn, to share and to solve problems.
 
I also played on the idea that these destinations, displayed in a similar way to the London Underground Map, could be physically different locations. This was true of the events and workshops that took place in the Perth area of Scotland.
Film Produced by Morrrocco Media. Motion Graphics by myself.
Lower third caption
Still: Intro Sequence. Making Connections.
Still: Section Title Sequence
P&K Business Enterprise Month - Motion Graphics
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P&K Business Enterprise Month - Motion Graphics

Stefan Morrocco of Morrocco Media invited me to produce motion graphics to help reinforce the brand of the promotional videos he was producing fo Read More
4
222
0
Published: