CLIENT
Sungjoo International
Sungjoo International
SERVICES
Concept Development
Editorial Design
Concept Development
Editorial Design
Project Overview
Created a 200+ page brand book that captures the history and meaning of Sungjoo Group.
Interviewed the CEO to confirm the history of Sungjoo Group and derive success codes.
Interviewed internal team members and conducted vision workshops to confirm comprehensive codes.
Visualization of brand vision and values through 4-5 rounds of coaching and consulting.
Completion of writing and design through coordination with internal stakeholders.
Created a 200+ page brand book that captures the history and meaning of Sungjoo Group.
Interviewed the CEO to confirm the history of Sungjoo Group and derive success codes.
Interviewed internal team members and conducted vision workshops to confirm comprehensive codes.
Visualization of brand vision and values through 4-5 rounds of coaching and consulting.
Completion of writing and design through coordination with internal stakeholders.
- Design concept and implementation
- Brand book content development and coordination
- Overall design management
- Brand book content development and coordination
- Overall design management
