Background
Nestled in the heart of a bustling city, Lawrence Academy is more than just a salon; it's a reflection of its founder's vision. Established over a decade ago by renowned stylist and entrepreneur, Stewart Lawrence gained a reputation for its exceptional service, innovative techniques, and warm, inviting atmosphere. But Lawrence Academy is more than just a place to get your hair done; it's a haven for self-care and rejuvenation.
Solution
The choice of gray, black, and white for brutalism — inspired interior hair studio. For font selection, the Lausanne typeface by Swiss Typefaces, bold, geometric design perfectly encapsulates the raw, minimalist aesthetic I wanted to convey. The font's clean lines and sharp edges reflect the simplicity and modernity.
