We were briefed to do a new radio campaign for one of Engen's sub-brands: Engen Dynamic Diesel. The payoff line for Engen Dynamic Diesel has always been "Love driving it." I did this tongue-in-the-cheek radio campaign to get away from the love poems they used to do.
Dynamic Diesel Radio
We were briefed to do a new radio campaign for one of Engen's sub-brands: Engen Dynamic Diesel. The payoff line for Engen Dynamic Diesel has always been "Love driving it." I did this tongue-in-the-cheek radio campaign to get away from the love poems they used to do.
Dynamic Diesel Radio
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