I wanted my new identity to reflect not only my approach to design, but also my personality.
Inspired by the work of M.C. Escher, the new logo incorporates my initials to create a fun reference to both my industrial design background and multidimensional approach to projects.
The aesthetics of the logo carry over to the stationery treatment, with a clean aesthetic that is accented by a cheery color pop to prevent it from sinking into monotony. The end product is an identity that is articulate and restrained, with a touch of playfulness (something I'd like to think I bring to all my work!)
Inspired by the work of M.C. Escher, the new logo incorporates my initials to create a fun reference to both my industrial design background and multidimensional approach to projects.
The aesthetics of the logo carry over to the stationery treatment, with a clean aesthetic that is accented by a cheery color pop to prevent it from sinking into monotony. The end product is an identity that is articulate and restrained, with a touch of playfulness (something I'd like to think I bring to all my work!)
