Brief:
The project aimed to create customized logos for Packages Mall, aligning with various national days of Pakistan and significant events hosted at the mall. The objective was to showcase Packages Mall's commitment to celebrating Pakistan's cultural heritage and hosting diverse events for its visitors.
Challenge:
The challenge lay in designing logos that effectively encapsulated the essence of each event while maintaining brand consistency with Packages Mall's identity. Additionally, ensuring that the logos resonated with visitors and reflected the spirit of patriotism and cultural celebration posed a creative challenge.
Solution:
A series of customized logos were created for Packages Mall, each tailored to specific national days of Pakistan and significant events hosted at the mall. Vibrant colors, culturally significant symbols, and relevant imagery were incorporated into the logos to evoke the spirit of each occasion. For example, on Mother's Day, the logo featured elements symbolizing maternal love and appreciation, while for Eid ul Adha, it showcased imagery representing the spirit of sacrifice and celebration. The logos were strategically implemented across various marketing channels, including social media, digital signage, and promotional materials, effectively promoting the events and fostering a sense of community among visitors. The project successfully demonstrated Packages Mall's dedication to celebrating Pakistan's cultural diversity and hosting memorable events for its audience.
Mother's Day
Father's Day
Kidz Activity
Handmade Exhibitions
Hajj Mubarak
Eid ul Adha
