SalesRakete - Website design

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Sales Rakete Website design
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A dynamic B2B sales strategy team, externally focused and driven by passion for their offerings, seeks genuine interactions and meaningful dialogues. With a youthful yet professional approach, they aim to spark genuine enthusiasm and insights. Their comprehensive services include development, planning, and implementation from a single source, B2B outbound telesales, customer care, and customer journey optimization.

Challenge
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Establish the corporate identity for the recently launched brand by establishing robust design principles. Incorporate non-photographic graphic elements to enhance the brand's visual appeal.

Create an immersive landing page layout that effectively presents a wealth of content in an attractive manner.

The client prioritizes a visually impactful and inviting aesthetic, characterized by a sleek, digital feel, tailored specifically for young businesses.

Ensure the design is optimized for seamless performance across various mobile devices.

Solution
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Crafting the narrative of our brand's journey into outer space, I concentrated on devising a layout that eloquently conveys our core values on the website, thus solidifying our brand identity. Using vector illustrations and a vibrant color palette, I employed a compelling narrative approach, leveraging spatial storytelling as a visual tool. The combination of colors, illustrations, and narrative effectively conveys the youthful, professional, and dynamic essence of the team, complementing the brand I developed. For user interface design, I prioritized simplicity and efficiency, ensuring hierarchical presentation of relevant information. I thoroughly tested the prototype on mobile interfaces to ensure that the content remains perfectly readable and functions seamlessly, mirroring the experience on the landing page. This meticulous testing phase guarantees consistency and usability across different devices, further enhancing the brand's accessibility and user experience. I also proposed a versatile graphic system applicable to various other communication mediums.