Theodor Tkachuk's profile

O·GG Wolf Pack Challenge


Wolf Pack Challenge was Organization.GG's go-to-market strategy in late 2020. It allowed streamers to challenge each other in CS:GO and compete in teams with their fans. We automated the entire experience flow, including user registration and payments, transparent sweepstakes with free-for-all entry, high-quality game servers, detailed post-match stats, rankings and sweet rewards.

Later, we added more games like CoD and Apex, more participation options like buyouts and invites, sponsored entries and boosts, hosted numerous tournaments, hired professional casters and live-streamed our top showmatchesBy the end of summer 2021:
— our platform was growing by 35% MoM;
— 150+ top and 600+ micro streamers hosted over 2000 experiences;
— 15,000+ fans registered, with over 5% paying to boost their chances.









Above, you can see a participation stage of the experience. Detailed descriptions of this and other stages are listed below, along with a version history and related design links.​​​​​​​
1. Late screens (v2–3), incl. creation, participation and state map

2. Early screens (up to v1.5), incl. state map and raffle animation

3. Wireframe prototype for user testing and guided prototype for a showcase​​​​​​​
O·GG Wolf Pack Challenge
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O·GG Wolf Pack Challenge

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