The Wizarding World of Harry Potter's
🎃Pumpkin Juice🎃
For this project I decided to use a picture of my own, and combine with other assets + Adobe Firefly. The final composition was then adapted to mockups and other formats.
In-Park Advertising Plan
The main purpose for this artwork was to be used as advertisement for The Wizarding World of Harry Potter, during summer season where cold drinks tend to be a favorite for costumers at the Universal Studios Theme Parks.
In the Harry Potter lore, Pumpkin Juice is basically the equivalent to our world Orange Juice, so the artwork could be used to promote the product itself, but also The Wizarding World of Harry Potter as a whole, specially for visitors who are visiting the parks for their first time during this season.
In-Park media, such as billboards, posters, banners and flags would be the most suitable format considering the overall aspect and visual appeal of the composition. At Orlando - FL, for example, Ads could be placed throughout the Universal Studios Citywalk, and at the entrances to both Universal Studios Orlando and Island of Adventure, in order to build product awareness, while also giving costumers the opportunity to register and mobile order food and drinks from the Wizarding World.
Assets:
Block:
Final Result:
⚡Pumpkin Juice Ads⚡
⚡Mockups⚡
So what are your thoughts on this project?
Comment down below!
🌩️Thank you!🎃
