Terra – handmade ceramics
Terra offers handmade ceramics like tableware, home decor and artistic pieces, inspired by nature's textures and colors for art lovers and mindful consumers, their pieces bring handmade beauty into your home.
To align with the brand values (clean, natural, handcrafted), I have developed a brand style based on clean shapes, soft natural colors, and minimalist design. For the logo, a font reminiscent of a typewriter font was chosen, with straight and clean lines to emphasize craftsmanship and attention to detail. Additionally, such a logo sets the brand apart from competitors, as many use smooth fonts in their logos. The color palette consists of natural tones such as grey-green, dark grey, beige, and muted orange - no bright shades, creating an atmosphere of coziness and care.
