This project was carried out for a new restaurant in the city of Prague in the Czech Republic. The name La Catrina comes from a long-standing Mexican translation, which is the specialty of said restaurant. For this project the client specifically wanted La Catrina's face in full color as the main visual element.
During the realization of this project, I not only wanted to emphasize culture as a reference for the type of cuisine served in the restaurant, but I also wanted to emphasize traditions and their particular elements.
Color variations iso-logotype version 1: Versions of the Imagotype in full color, gray scale, one ink, negative and its possible uses for one ink respecting the already established chromatic palette.
Color variations iso-logotype version 2: Versions of the Imagotype in full color, gray scale, one ink, negative and its possible uses for one ink respecting the already established chromatic palette.
Security zone. Visual limits to prevent any other element from altering the visibility of the iso-logo, thus ensuring correct reading
