SK-II | Genoptics
Leo Burnett Singapore and Prodigious Singapore created a campaign for two product films for SK-II. Trizz studio’s creative team developed the visual concepts, produced and directed the two films. The film promotes SK-II GenOptics Aura Complex skin brightening cream. The highly stylized architectural parts of the laboratory and the analogical motion graphics illustrate the cream’s deep tissue penetration and increasing skin brightness. This film took a detour from standard beauty product films creating something unique for SK-II brand and their highly sought after products. Brought to us by production partners, Unlisted.
AGENCY: LEO BURNETT SINGAPORE / PRODIGIOUS SINGAPORE
Executive Creative Director: Emmanuel Lalleve
Head of TV: Tina Jodhi
Creatives: Sylvie Kinn, Yuste De Lucas, Abelina Chua
Prodigious Senior Integrated Producer: Jeigh Santarina
Account Director: Alexandre Kobylko
Senior Account Manager: Rachel Kee
Head of TV: Tina Jodhi
Creatives: Sylvie Kinn, Yuste De Lucas, Abelina Chua
Prodigious Senior Integrated Producer: Jeigh Santarina
Account Director: Alexandre Kobylko
Senior Account Manager: Rachel Kee
PRODUCTION PARTNER: UNLISTED
Producer: Su Mei Chia
TRIZZ STUDIO:
Creative Director: Fabio Medrano
Executive Creative Director: Oriol Puig
Senior Producer: Jesús Rubio
Head of Production: Simon Bath
Executive Producer: Chris Vulpi
Art Research: Laura Ibáñez, Katerina Mileva, Nerea Hernández
3D Artists: Nick Zieroff, Andrey Poleshko, Marco Bergstein, Giovanni Mauro
2D Artist: Jorge Febrero
Executive Creative Director: Oriol Puig
Senior Producer: Jesús Rubio
Head of Production: Simon Bath
Executive Producer: Chris Vulpi
Art Research: Laura Ibáñez, Katerina Mileva, Nerea Hernández
3D Artists: Nick Zieroff, Andrey Poleshko, Marco Bergstein, Giovanni Mauro
2D Artist: Jorge Febrero
