My partner, Bailey Lodrige, and I were given full creative freedom with the rebranding of Minden Louisiana's Miller Quarters Park. After two meetings with Patrick and Rachel Miller, we discovered that the ideal Miller Quarters Park was warm, inviting, inclusive, and fun.

We decided that we would achieve this aesthetic through the creation of the Miller Quarter Park 'Buddies'. Fun, flexible, and a bit mischievous, the buddies serve as the true masterminds behind this new brand identity.