Candy Baby is a Bulgarian brand that specializes in crafting baby and children's clothes of the highest quality. It has been operating successfully for many years, and the time has come for a fresh update! When this adorable brand reached out to us, we eagerly accepted the challenge of rebranding, as it's one of our favorite parts of the job. Our work with Candy Baby included redesigning the logo and creating a mascot that perfectly complements the brand's personality. We aimed to evoke feelings of cuteness, comfort, and trustworthiness through our designs.