About the project
Lili Lane Floral is a flower shop that has been owned by the Lane family for several generations. The main characteristics of the store are comfort, courtesy, quality and love for customers and flowers.
The main audience of the store is regular customers and locals who know about the quality and service of the flower boutique.
The task of the logo redesign was to create a minimalist design that should convey comfort, quality and trust. The client emphasized the use of rounded shapes, simple and clear design that would attract the attention of even children. Therefore, it was decided
Lili Lane Floral is a flower shop that has been owned by the Lane family for several generations. The main characteristics of the store are comfort, courtesy, quality and love for customers and flowers.
The main audience of the store is regular customers and locals who know about the quality and service of the flower boutique.
The task of the logo redesign was to create a minimalist design that should convey comfort, quality and trust. The client emphasized the use of rounded shapes, simple and clear design that would attract the attention of even children. Therefore, it was decided
to make the symbol in the form of a painted flower with a rounded shape, and the font was chosen to match the sign.
We also developed an identity for the store based on the previously developed logo.
We also developed an identity for the store based on the previously developed logo.
You can see the result below.
