V i s u a l I d e n t i t y F o r A n A i r l i n e
V e r d a n t A i r l i n e s
For a graphic design class project, I had the incredible opportunity to craft every aspect of an airline’s visual identity from concept to execution. The prompt was to create an airline from scratch, and I decided to call mine Verdant Airlines. Here’s a glimpse into what I accomplished:
✅ Logo Design: Created a logo that captures the essence of Verdant’s commitment to luxury.
✅ Aircraft & Airport Vehicles: Designed sleek and modern exteriors for the planes and ground vehicles, ensuring a cohesive brand experience from runway to gate.
✅ Crew Uniforms: Fashioned stylish uniforms that reflect Verdant’s ethos of professionalism.
✅ Boarding Pass Design: Designed a boarding pass for a seamless passenger experience.
✅ App & Website Design: Created intuitive and visually stunning digital platforms for effortless booking and travel management.
✅ Mockups with Adobe Photoshop: Brought my vision to life through mockups, showcasing Verdant’s brand elements in real-world contexts.
Throughout the project, I honed my skills with industry-leading tools such as Adobe InDesign, Illustrator, Photoshop, and Canva, ensuring precision and professionalism in every detail.
I’m proud of the outcome, and I had a lot of fun throughout the process!
C o m p u t e r c o m p s o f t h e b r a n d m a r k
Adobe Illustrator
First Round Second Round
F i n a l b r a n d m a r k
P r o p o r t i o n D i a g r am
C o l o r S t u d i e s
B r a n d m a r k I n C o l o r
A I R P L A N E & V E H I C L E S
Adobe Photoshop
I masked out the wheels on the second plane mockup with Adobe Photoshop. Then, I rotated the plane to make it look like it is flying upward. Next, I downloaded the sky background from Unsplash and picked out colors using the Eyedropper Tool. With the selected colors, I painted over the plane to make everything cohesive, like it belongs in the environment I placed it in. I am very happy with how this mockup turned out!
C r e w U n i f o r m s
Shoplook & Adobe Photoshop
Inspiration Mockup
B o a r d i n g P a s s
Adobe Illustrator
T h e A p p
Canva
T h e W e b s i t e
Canva
All mockups were made with Adobe Photoshop. The process book slides were made with Adobe InDesign.
© Vicky Likourezos