Oscar Montano's profile

Piantado Wines: We Are Malbec - Brand Refresh 2023

2023
Piantado Wines: We are Malbec is a wine store as well as a brand that sells wines in the Czech Republic imported from/produced in Argentina. Piantado Wines distributes only high-quality wines, which makes it a high-status brand, in addition to having a very elegant aura.

This project is a brand refresh made in 2023 of the brand previously designed in 2019. It sought to simplify the shape and increase the reading of the name as much as possible.
For the abstraction of the elements it was decided to only take the shape of the previously designed sun and the "P" from the previous iso-logotype and merge them into a single element for the main icon.
Color variations: Versions of the Iso-logotype in full color, gray scale, one ink, negative and its possible uses for one ink respecting the already established chromatic palette.
Security zone. Visual limits to prevent any other element from altering the visibility of the iso-logo, thus ensuring correct reading

BRAND APPLICATION
Piantado Wines: We Are Malbec - Brand Refresh 2023
Published:

Owner

Piantado Wines: We Are Malbec - Brand Refresh 2023

Published: