We created a campaign to attract professors, international leaders in their discipline who inspire students and the community  and thus strengthen the prestige of Tec de Monterrey.

Agency: Archer Troy

VP Creative: Miguel Ángel Arciniega

General Creative Director: Abraham Quintana/Carlos Oxté

Creative Direction: Juan Iglésias

Copywriter: Giovana Franchini/Abraham Quintana

Art Director: Mariana Romero

Producer: Emmanuel García