T.R.I.B.E is Benetton's new fragrance for Gen Z.
For its launch in Latin America , the Unique agency called us to do a couple of CGI jobs to connect with their audience and we decided to unveil the product in a simple but impactful way. Yes that was the brief "simple but impactful way" and to focus in the main characteristic of the fragance, the iconic bottle.
For its launch in Latin America , the Unique agency called us to do a couple of CGI jobs to connect with their audience and we decided to unveil the product in a simple but impactful way. Yes that was the brief "simple but impactful way" and to focus in the main characteristic of the fragance, the iconic bottle.
Simulation test
Final version
