Bees
Exhibition Booth
In this booth design, the main objective was to stand out among the competition at the fair to increase brand recognition for BEES. I decided to use one of the brand's most important icons: its delivery truck, transforming it into a booth.
I designed an exhibition booth in the shape of the Bees truck in a 4x3m area, with the logo standing out at the highest point. I included furniture in the shape of cardboard boxes, symbolizing another important icon of the brand: delivery boxes. These are designed to function as seats and storage. Additionally, I incorporated a brand activation point called "Make a Match" to interact more with the public, and of course, it features a service counter.
Although the booth has few elements, it symbolically represents the essence of the brand and its business activity. It stands out among the competition for its unusual shape and vibrant colors.
