In the face of rapid urbanization and escalating traffic congestion, cities are demanding innovative mobility solutions. As cities grow, traffic increases and people search for smart solutions to make getting around easier.

Electric scooters are popular, but carrying them everywhere is tricky. Street parking is also a hassle and can bother pedestrians. Designed for portability and personalization, ROLLER aims to provide an enhanced mobility environment with a new design for personal mobility.

Imagine a new way to get around that’s totally different from what you’re used to. ROLLER is designed to be easy to carry and use wherever you go, and it shows modern city life through aesthetic concept that embodies a modern urban minimalism, incorporating a fusion of circles and straight lines.