Behind 90 Studio's profileBook of Lai's profile

Columbia Sportswear Chinese New Year Key Visual



Lunar New Year key visual design for Columbia Sportswear, renowned for their innovative clothing & footwear for all outdoor adventures.

Join this dynamic family for an exciting hike this Dragon year and live up to the spirit of adventure and celebration, as embraced by the slogan - Long (龙) Live Adventure!

Client
Columbia Sportswear Malaysia

Studio
Studio Behind 90

Creative Director
Book of Lai

Illustrator
Book of Lai




THANKS FOR WATCHING!


Columbia Sportswear Chinese New Year Key Visual
Published:

Columbia Sportswear Chinese New Year Key Visual

Key visual illustration in celebration of Chinese New Year, for Columbia Sportswear, renowned for their innovative clothing & footwear for all ou Read More

Published: