The project originated from a client's request to create a visual environment for an upcoming art & technology-based trade fair.
The brief required a contemporary and tech-savvy atmosphere while also exuding a positive and welcoming vibe.
However, as the client moved away from our initial ideas, I pivoted the concept towards rebranding our coworking space, "Kulturschöpfer in Berlin"
My focus was on creating impactful contrasts in both color and surface textures. I became captivated by the mesmerizing effect of caustics and surface dispersion, stretching beautiful rainbow-like colors across the glossy surfaces.
I am utilizing the 'meshed display' typeface for a modern, bold, and strong headline, paired with the sora typeface to complement the semi-futuristic aesthetic in all other texts.