Polytechnic University School of Design Logotype 2022
Type Design | Motion Graphics
The logotype was created as a tribute to Zaha Hadid, the architect of Jockey Club Innovation Tower which serves as the home of Hong Kong PolyU School of Design (SD). The geometric design of the logotype resembles the architectural elements of the tower, while the animation reflects the fluidity and smoothness of the streamlined flow of the building.