HP Press website rebranding
HP Press is the official brand for HP ExpertOne certification study guides and HP books for business and IT professionals. Our mission is to publish quality content on the technologies and solutions to help you advance your skills and knowledge.
HP Press is the official brand for HP ExpertOne certification study guides and HP books for business and IT professionals. Our mission is to publish quality content on the technologies and solutions to help you advance your skills and knowledge.
We were commissioned by EPAC, premium supply partner of HP, to completely rebrand the HP Press website. The targets were to increase book sales and create engagement of the HP Professionals. So we implemented the Review system. Users can rate books and write reviews to help other users make the right decision.
Besides that we've created personal profile pages for the book authors. This makes them visible for the first time, and gives them the credits they deserve.
Explaining our rebranding in full is crazy. Just enjoy the screenshots of the implemented web design.
CREDITS
Client: EPAC / HP
Agency: Stoere Binken Design
Creative direction and design: René Verkaart
Programming: Tomsksoft