THE BEST OF KAOHSIUNG 高雄首選型錄設計/Total Direction

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THE BEST OF KAOHSIUNG 高雄首選型錄設計

「高雄首選」型錄的設計希望以優雅而質感的視覺風格呈現，讓整體形象代表高雄市政府農業局所推動的優質農產品。並且透過攝影視覺在設計中得以體現，透過專業攝影與型錄規劃設計，以及全面的將所有產品重新攝影，展現出高雄首選的獨特價值。

型錄的視覺設計充分表現高雄物產的豐富多樣性，每一頁都是一場視覺盛宴，捕捉農產品的美感與細節。在攝影規劃中，我們將注重呈現每個產品的原始樣貌，透過生動的影像，讓消費者感受到高雄農產品的獨特風味以及清晰的商品規格。

我們在視覺設計上注入現代感，以及融合高雄在地文化的元素，使品牌更具親和力與辨識度。這不僅僅是一本型錄，更是高雄首選品牌的視覺故事書，希望讓消費者深入了解每一個精選的高雄首選。

透過全方位的品牌設計，我們希望將高雄首選打造成一個令人期待的品牌，引領消費者體驗高雄農產品的品味之旅，將品牌的價值與特色完美呈現，成為消費者心中的首選。

The design of the "THE BEST OF KAOHSIUNG" catalog aims to present an elegant and high-quality visual style, representing the premium agricultural products promoted by the Kaohsiung City Government Agriculture Bureau. Through professional photography and catalog planning, including the comprehensive rephotographing of all products, we seek to showcase the unique value of "THE BEST OF KAOHSIUNG."

The visual design of the catalog fully captures the diverse richness of Kaohsiung's local products. Each page serves as a visual feast, capturing the beauty and details of agricultural products. In the photography planning, we emphasize presenting each product in its original form, using vivid images to convey the unique flavors and clear specifications of Kaohsiung's agricultural products.

We inject a modern sensibility into the visual design, incorporating elements of Kaohsiung's local culture to enhance brand affinity and recognition. This catalog is not just a compilation; it's a visual storybook of "THE BEST OF KAOHSIUNG," inviting consumers to delve into the details of each carefully selected item.

Through a comprehensive brand design approach, we aim to build "THE BEST OF KAOHSIUNG" into an eagerly anticipated brand, guiding consumers on a tasting journey of Kaohsiung's agricultural products. We aspire to perfectly showcase the brand's values and characteristics, making it the top choice in the hearts of consumers.