Branding redesign of the local bakery Arizmendi, on San Francisco's Valencia Street.
Arizmendi is Basque for Oak Mountain (Aritz ‘oak’ + mendi ‘mountain’).
The logo takes inspiration from the Basque mountain "Aiako Harria" (meaning The Three Crowns in Basque) and from the oak tree leaf.
Arizmendi is Basque for Oak Mountain (Aritz ‘oak’ + mendi ‘mountain’).
The logo takes inspiration from the Basque mountain "Aiako Harria" (meaning The Three Crowns in Basque) and from the oak tree leaf.
The gradient color is a modern take on the traditional red, green, and white colors of the Basque flag.
(still a work in progress)