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Vektor Vodka Logo, Bottle, and Identity Package Design
This conceptual bottle design was rendered in Adobe Photoshop. The logo and label were both designed in Adobe Illustrator and applied to the rendered bottle to look realistic. this bottle rendering played an instrumental role in helping the importer, Native Spirits LTD, secure investor financing, FDA approvals, copyright authorization, a partnership with the Phoenix Suns, and initial product placement and sales.
Vektor sponsored Bobby LaBonte's #47 NASCAR. The photo above is the car wrap reveal. Vektor also sponsored the Phoenix International Raceway and became the official vodka of the Phoenix Suns and sponsors the US Airways center in downtown Phoenix.
Digital Billboard campaign.
Marketing banner at the Phoenix International Raceway.
Vektor launch party was held at the W Hotel in Scottsdale, Arizona. Featured an ice sculpture of the logo design and dancing Russian ballerinas.
A rendering of the NASCAR driven by Bobby LaBonte.
Vektor Vodka Logo, Bottle, and Identity Package Design
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Vektor Vodka Logo, Bottle, and Identity Package Design

Creative: Product logo design Product bottle design Bottle label design Digital renderings Initial website design Initial marketing collateral
6
366
0
Published: