Partners in Health was a tagline developed as part of a larger communications plan for Saint Joseph’s hospital in Denver, CO. For this exercise we were asked to come up with a series of deliverables to address awareness, prevention and control for people with type-2 diabetes. In keeping with the tone of humanized, one-on-one healthcare we arrived at Partners in Health knowing that it could eventually encompass not only Saint Joseph’s efforts towards diabetes but other areas of public health as well.

 

As art director, I wanted to create a logo in continuity with the hospital but one that would further brand the patient stories, videos, partnerships and public awareness campaigns we developed as part of this specific project. The imagery, color and typography I tried to keep pretty consistent with already established brand guidelines.

 

AD: Justin Tolliver, CW: Nick Holder, AM: Stephanie French

SG: Jennifer Travers, CT: Lauren Blankenship, RS: Emily Lowery