Cedar Haus is an Airbnb property located in Alton, New Hampshire with its own character and charme. Wooden house in the middle of nature with a veranda and a beautiful view located directly on the Hills Pond. Alton is also home to Lake Winnipesaukee which is a much larger lake with many local restaurants and outdoor activities for year round enjoyment.
A walk through the forest midst the sounds of birdsong, or canoeing, fishing, a casual beer at a local bar or a gourmet dinner. A calm and moderate holiday for the whole family in the lap of nature, but at the same time offering a lot of impressions and a great time.
My task was to create the brand identity that would capture fulfillment, relaxation, leisure and casualness. At the same time it should be something playful welcoming and warm. I created a text sign with simplicity and a timeless feel.
The roadrunner, whom we are always used to seeing hurrying and running somewhere, calmly contemplates and is filled with the spirit of nature, clean air and the beauty of the landscape.
This is a sign that it’s time to take a break, enjoy time with your family, slow down, gain strength so that you can “run on” again: conquer new heights and introduce dizzying ideas.
Cedar Haus, an identity worthy of sending a postcard from the most carefully protected place by nature.
