This project was for a new food truck in Atlanta specializing in creme brulee. Tony and Kim brought this awesome idea to Atlanta from San Francisco and called their business Hot Sugar. This was a really fun project for me as it combined two of my passions: food and design! I was so thrilled to help them design a logo and overall branding for Hot Sugar. They wanted a logo that was classy but playful, and other logos that inspired them were somewhat retro and clean. The logo itself is a simple, but fun seal design where the words ‘hot sugar’ really stand out to catch your attention. I also created an alternative horizontal logo for it to be more versatile. The logo is currently on their food truck, so look for it around the city!