Kettle - United Arab Emirates
Kettle is the coffee kiosk for special events in Abu Dhabi, offering a delightful coffee experience that's sure to elevate any occasion. With a passion for coffee and a dedication to excellence, Kettle provides a wide range of high-quality coffee beverages, from classic espressos to indulgent lattes and everything in between. Whether it's a corporate event, a wedding, a festival, or any other special gathering, Kettle is ready to serve up delicious coffee that will delight guests and leave a lasting impression. With Kettle at your event, you can be confident that your guests will enjoy top-notch coffee served with professionalism and flair, adding a touch of warmth and sophistication to any occasion in Abu Dhabi.
Project Overview
Packaging // Illustration
Objective:
The main goal of this project is to design unique hot chocolate kit that encapsulates the warmth and joy of winter while breaking away from conventional winter colors. The kit is designed not only to offer a delicious beverage but also to serve as a collectible item that enhances the seasonal celebrations and personal moments of comfort during the cold months.
The product targets chocolate lovers and those seeking a premium, comforting experience during the winter season. It appeals to individuals and families who enjoy seasonal festivities and are drawn to aesthetically pleasing and unique products. The design and marketing strategies are tailored to attract a demographic that appreciates thoughtful design and high-quality ingredients.
Solution:
The Kettle Chocolate Gift Kit is expected to resonate well with the market, driving sales through its unique offering and strong visual appeal. The project aims to establish a memorable brand experience that encourages repeat purchases and word-of-mouth recommendations.
Visual Identity
Color Palette:
Utilizes a blend of deep garnet, soft blush, rich wine, and winter cream to create a warm yet vibrant visual appeal.
Typography:
Combines the modernity of Montserrat with the playful serifs of Bely to communicate clearly while maintaining an element of whimsy.
Imagery:
Features cozy winter scenes and close-up shots of the hot chocolate, emphasizing the sensory experience of warmth and comfort.
Sketches
