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Hermès, Window Display Autumn 2023

Hermès,
Window Display Autumn 2023

The 2023 Autumn Campaign for Hermès Germany was a project I was a part of under the employment of Bel Epok based on the annual theme "Astonishment". 

Whilst the 2023 Autumn windows were based on the same theme as the Spring windows, the interpretation has changed drastically. We no longer observe an astonishing happenstance, but we witness the reaction of astonishment caused to the main character in each window by a surprising situation.
Early concept sketches
Credits:

Managing Director: Tobias Müksch
Design Director: Judith Riemenschneider
Conception: Razvan-Cristian Lita, Diana-Maria Sinteuan

Hermès, Window Display Autumn 2023
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Hermès, Window Display Autumn 2023

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